Learning Something New Every Day

Today, I learnt about cononical linking.  Canonical linking is a way of letting search engines know that your content is accessible through multiple URLs, by publicly specifying the preferred URL of page content. This prevents Google penalising your site for having duplicate content. I first came across the possibility of  search engines penalising sites for duplicate […]

Less buzzwords, more content

We’re very open about our web developments and always welcome feedback, particularly from our users, but we are naturally disappointed when we hear we’re not giving people what we want. We arrived at the office this morning to the following comment on my blog post ‘Where to stop?!’ from an anonymous user: Zzzzzzz. Less buzzwords, […]

Write Articles, Not Blog Posting

The web guru Jackob Nielsen in a recent article is arguing that people should write articles and not quick blog posting entries, but he’s actually focusing on business blogging if they want to make money. Blog postings will always be commodity content: there’s a limit to the value you can provide with a short comment […]