{"id":10017,"date":"2021-08-16T10:49:50","date_gmt":"2021-08-16T09:49:50","guid":{"rendered":"https:\/\/blogs.edgehill.ac.uk\/learningedge\/?p=10017"},"modified":"2023-06-27T14:40:46","modified_gmt":"2023-06-27T13:40:46","slug":"the-benefits-of-linkedin-learning","status":"publish","type":"post","link":"https:\/\/blogs.edgehill.ac.uk\/learningedge\/2021\/08\/16\/the-benefits-of-linkedin-learning\/","title":{"rendered":"The Benefits of LinkedIn Learning."},"content":{"rendered":"\n
\"LinkedIn<\/figure>\n\n\n\n

With increased focus on digital learning, a self-guided approach to professional development has never been more important. Thankfully, Edge Hill\u2019s Library and Learning Services have recently partnered with LinkedIn Learning, giving students free, unlimited access to thousands of high-quality courses developed by industry experts. Courses range from software guidance to advice on maintaining your wellbeing, and can be anywhere from short, 10-minute tutorials, to extensive, 4-hour upskilling courses.<\/p>\n\n\n\n

Many LinkedIn Learning courses include exercise files that enable you to work alongside the course leader\u2019s instructions. Upon finishing a course, you will be provided with a Certificate of Completion, which you can add to your LinkedIn profile and download for use elsewhere. The skills you have gained on the course will be added to the \u2018Skills & Endorsements\u2019 section of your LinkedIn profile, increasing your chances of appearing in relative search results. LinkedIn Learning also tailors your course suggestions based on your history. So, if you complete a course on Google Analytics, similar courses on Marketing will appear in your feed. It\u2019s a great way to keep track of your progress and to stay on top of industry developments. Plus, by taking a self-directed approach to learning, you are demonstrating your commitment to professional development, enhancing your appeal to prospective employers.<\/p>\n\n\n\n

My Top 5 LinkedIn Learning Courses.<\/h2>\n\n\n\n
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Digital Accessibility for the Modern Workplace, with Hector Minto.<\/a><\/h3>\n\n\n\n

As a Digital Intern, I have focused heavily on ensuring content is accessible to all students. Therefore, an understanding of disability requirements is imperative. Not all disabilities are visible, and some may even hide their disabilities for fear of discrimination. Therefore, it is important that we uncover gaps in our thinking to ensure working environments are as safe and inclusive as possible. This course covers vision, hearing, motor\/dexterity, cognition\/learning, mental health, and speech disabilities. It also includes guidance on increasing the accessibility of social media, meetings, emails, and presentations.<\/p>\n\n\n\n

Google Universal Analytics (2020), with Corey Koberg.<\/a><\/h3>\n\n\n\n

As anyone with an interest in marketing will know, SEO is key to understanding customers. This course gives beginners a firm foundation for exploring Google Analytics, breaking down navigation basics, essential reports, metrics and dimensions, and user engagement. It certainly takes some practice, but once you have set up a Google Analytics account and you have added the tracking tag to your chosen sites, you get start getting to grips with the basics.<\/p>\n\n\n\n

Marketing on Twitter, with Megan Adams.<\/a><\/h3>\n\n\n\n

I was recently appointed as a casual Communications Officer for a project I am passionate about, and my main responsibility is managing the social media. Therefore, maximising user engagement and building contacts through Twitter is crucial. This course covers branding, building a Twitter audience, and leveraging the power of your tweets. Here are some top tips I have taken away:<\/p>\n\n\n\n